Las Vegas – Tamer Emam
Samsung is launching its 2025 TV lineup with a strong focus on AI-powered features, unveiled at CES 2025. The new range includes the premium Neo QLED 8K QN990F and QN900F, alongside the Neo QLED 4K QN90F, QN80F, and QN70F models. These TVs feature glare-free technology and are powered by Samsung Vision AI, offering advanced AI-driven capabilities.
The flagship Neo QLED 8K QN990F stands out with its ultra-slim design and the NQ8 AI Gen3 Processor. Key AI features include 8K upscaling, frame-by-frame HDR remastering, adaptive sound, color enhancement, and AI Mode, which automatically adjusts picture and sound settings based on the content. These upgrades build on Samsung’s existing AI innovations.
To complement its minimalist design, Samsung is introducing a Wireless One Connect Box for the QN990F, enabling a wire-free setup. Similar to LG’s Zero Connect Box, it supports transmission up to 10 meters, even through obstacles, reducing cable clutter.
The QLED 4K series, equipped with the NQ4 AI Gen3 Processor, boasts 4K AI Upscaling Pro, enhanced picture quality, and a 165Hz refresh rate. The QN80F offers a 100-inch option, while the QN90F comes in a massive 115-inch size.
Samsung’s Vision AI extends across its 2025 TV lineup, introducing personalized and optimized viewing experiences. Features like *Click to Search* identify on-screen people, places, or products, providing real-time information. For example, it can recognize actors, clothing, or locations. The new *Samsung Food* feature identifies dishes on-screen and suggests recipes, while also integrating with Samsung smart fridges to create shopping lists or order groceries via third-party apps.
The TVs also double as home security hubs with *Samsung AI Home Security*, using built-in microphones and connected cameras to detect unusual sounds or movements, sending alerts to your phone or TV. Additional features include *Live Translate* for real-time subtitle translations and *Generative Wallpaper* for creating personalized, dynamic art displays.
In the OLED category, Samsung introduces the S95F, S90F, and S85F models. The flagship S95F features the NQ4 AI Gen3 Processor, improved glare-free technology, a 165Hz variable refresh rate, and a brighter display.
Samsung also highlights *The Frame Pro*, a unique TV with dedicated features, which will be detailed separately.
Pricing and availability for the 2025 lineup will be revealed during CES 2025, as Samsung continues to push the boundaries of AI integration in home entertainment.