Construction at the first phase of Midlane has reached 90%, with handover targeted for early 2027, while work on the second phase has reached 15%, ahead of its planned handover in early 2028. Meanwhile, Eastlane has been delivered ahead of schedule and is now operational, hosting a diverse mix of restaurant, retail, and lifestyle brands.
The company’s approach focuses on integrating design, construction, and property management, alongside flexible spaces intended to accommodate a wide range of commercial, professional, and medical activities.
Midlane Reaches 90% Completion Ahead of 2027 Handover
Midlane spans a 15,000-square-meter plot, with a total built-up area of 85,000 square meters. The development consists of two phases: Midlane M1 and Midlane M2.
Located along two major thoroughfares in New Cairo, the project benefits from accessibility and visibility for visitors and tenants. Its mixed-use concept brings together business, retail, restaurants, entertainment, and hospitality-style services in one destination.
Construction progress at the first phase, Midlane M1, has reached 90%, with handover scheduled for early 2027, according to the company.
The development comprises three basement levels, a ground floor, and four upper floors. Its total leasable area includes approximately 20,000 square meters dedicated to retail, entertainment, and restaurants, alongside 24,000 square meters of administrative space, including offices, medical clinics, and other business uses.
Flexible Commercial and Administrative Spaces Attract Major Brands
Midlane offers flexible spaces designed to accommodate businesses of different sizes and sectors, ranging from retail and restaurants to professional services, medical practices, and administrative offices.
The project has attracted several confirmed brand partners, including Gourmet, Regus, and IWG, reflecting its focus on combining retail and dining with office solutions and business services.
Through this model, Urbnlanes aims to create an integrated environment that brings together work and leisure, supported by operational and office services inspired by hospitality standards.
Midlane M2 Construction Reaches 15%
Construction is progressing in parallel across the project’s second phase, Midlane M2, which has reached 15% completion. Handover is targeted for early 2028.
The phase will include retail units, administrative offices, medical clinics, restaurants, and entertainment spaces, complementing the broader mixed-use offering planned for Midlane.
The construction milestones reflect the company’s stated delivery schedule for the two phases, with development work continuing alongside its handover and operational plans.
Eastlane Opens After Early Delivery in New Cairo
Alongside progress at Midlane, Urbnlanes has completed the handover of Eastlane ahead of schedule, and the project has entered the operational stage.
Located on South 90th Street in New Cairo, Eastlane is a mixed-use commercial and administrative destination featuring retail outlets, restaurants, offices, and lifestyle-oriented businesses.
According to the company, Eastlane achieved a sales milestone when all administrative units were sold within four hours.
Eastlane Welcomes a Diverse Lineup of Retail and Lifestyle Brands
Eastlane has attracted a range of brands across dining, sports, beauty, retail, and lifestyle, including Amici Sports Lounge, Black, Casa Talia, Women Temple, Posh Shades, Octoba, Pickl, The Terrace, Mina Khamis, Mazaya, and Aesthe.
The company worked with prominent specialists in design and construction on the project, including architect Raef Fahmy. Property and facilities management is handled by Jadar PFM.
Jadar PFM provides integrated real estate and facilities management solutions. The company traces its roots to the United Kingdom in 1994 and operates in Kuwait and Egypt, using smart systems to manage residential and commercial properties as well as resorts.
Eastlane Covers 14,000 Square Meters of Built-Up Area
Eastlane has a built-up area of approximately 14,000 square meters and offers a commercial and administrative model that integrates business activities with shopping, dining, and contemporary lifestyle experiences.
Its opening earlier this year reflects Urbnlanes’ strategy of developing modern urban destinations in Egypt that respond to changing consumer preferences and provide integrated experiences for customers, tenants, and retail brands.
The project is designed to contribute to New Cairo’s appeal as a commercial and leisure destination by bringing together diverse brands and activities in one location.
Fady Abdullah: Build-Before-Sell Strategy Underpins Our Business Model
Fady Abdullah, CEO of Urbnlanes, said the company’s development strategy in Egypt is based on a “build-before-sell” approach and an integrated model encompassing design, construction, and management.
He added that the company also relies on its in-house capabilities in equipment and supply, alongside a track record of delivering projects ahead of their scheduled deadlines.
According to Abdullah, the advanced construction progress across the company’s projects, particularly in the commercial and administrative sectors, demonstrates its focus on actual execution and the implementation of its development strategy.
He noted that the total value of the company’s projects in Cairo exceeds EGP 100 billion.
Shady Abdullah: Urbnlanes Plans to Expand Its Presence in Egypt
Shady Abdullah, the company’s CEO, said Urbnlanes’ Egyptian portfolio currently includes a number of developments, among them Levels business tower in the New Administrative Capital, Eastlane and Midlane, as well as Yellow Residence, Yellow Lane, NoI, and Story Branded Residences in New Cairo.
He added that the company is evaluating new opportunities to expand its operations in Egypt while continuing to advance its existing projects.
Shady Abdullah emphasized the company’s commitment to delivering real estate products that reflect its development philosophy and meet customer needs. He also highlighted the importance of working with experienced and reputable partners to maintain quality standards across design, construction, and operations.
Through its current portfolio and planned expansion, Urbnlanes is seeking to strengthen its position in Egypt’s commercial and administrative real estate market, with a focus on mixed-use destinations that integrate business, retail, dining, and lifestyle offerings.