Saudi Egyptian Developers Launches “Tierra” Project in New Cairo’s Sixth Settlement

Saudi Egyptian Developers has announced the launch of its latest real estate project, “Tierra”, representing a significant shift in the concept of integrated residential projects in New Cairo. This project combines upscale housing with commercial and administrative activities in a balanced environment that merges nature with modern architectural development, reflecting the company’s leadership in developing modern urban communities based on innovative design and unique identity. This approach aligns with the company’s 50 years of experience in developing over 60 projects across Egypt.

Tierra is set across 104 acres in the heart of New Cairo’s Sixth Settlement, one of the fastest-growing urban areas. The project boasts an exceptional strategic location, near Teseen Street, Ain Sokhna and Suez Roads, as well as the Middle Ring Road, and is just 10 minutes from the American University in Cairo, placing it at the core of New Cairo’s vital connections.
The name “Tierra” derives from the Spanish word for “land,” which reflects the essence of the design vision. The layout is inspired by the shape of the land itself (T-shaped plot), which influenced architects in distributing spaces and buildings, organizing movement, and allocating green areas, achieving a unique balance between nature and modern urbanization.
The project includes a wide range of units to meet various customer needs, including:
• Residential apartments ranging from 89 m² to 149 m².
• Luxury villas (standalone, twin, townhouses) with areas ranging between 260 and 325 m².
The company offers flexible payment plans, including 5% down payment with installments up to 8 years or 10% down payment with installments up to 10 years, catering to various investment and living preferences.
Eng. Mohamed El-Taher, CEO of Saudi Egyptian Developers, stated: “Tierra embodies our vision of creating integrated urban communities that balance quality of life, sustainability, and modern design. Our design philosophy is based on a balanced life that connects people with nature without sacrificing daily life requirements. Tierra is not just a residential project; it is a comprehensive living experience that provides an inspiring environment for everyday life.”
He added: “This project continues our successful journey in the Egyptian market and represents a new step in the urban development thinking adopted by Saudi Egyptian Developments, both in terms of design and integrated services, as well as its strategic location. We are also keen to offer competitive prices and flexible payment plans to provide a unique investment and residential opportunity.”
Tierra project features simple and elegant architectural design that uses warm earth tones, aiming to create a genuine connection between residents and their surroundings. The pathways and corridors are designed to ensure all services are within walking distance, thereby creating a walkable community, a rare concept in modern residential projects. The project includes a commercial and administrative area on the main street, a main clubhouse, a fully equipped sports club, central gardens, artificial lakes, running and cycling paths, a mosque, and designated areas for children, along with 24/7 security and maintenance services, all making Tierra a complete community that offers a modern and balanced lifestyle.
Tierra is an extension of the company’s successes in its distinguished projects such as Bleu Vert, Arabesque, Central, JAYD, and many others, representing a new generation of the company’s projects that combine modern architectural thinking with the rich identity of Saudi Egyptian Developers Company.
The company collaborates with top local consulting and architectural firms to implement the project, with a full commitment to applying the highest quality standards that distinguish its projects. The executive partners will be announced progressively in the coming period.