As part of the holy month of Ramadan celebrations, Huawei organized a special Sohour event to celebrate the launch of its new HUAWEI nova 13 Series.
The event was held in a festive atmosphere in Abdeen Palace, with the participation of of local media and prominent figures from the community.
The event also showcased Huawei’s latest technological achievements and the HUAWEI nova 13 series. As a smartphone that caters to both style-conscious individuals and tech enthusiasts, the nova 13 Series offers a compelling combination of aesthetic appeal and advanced features.
James Qianq, CEO, Huawei Egypt Consumer Business Group, said, “In 2024, Huawei ranked number 1 in China by leading the foldable smartphone innovation and development. Huawei shipped more than 11.7 million smartphones globally, and above 580 million active users on the HUAWEI AppGallery, with 288,000+ integrated apps.”
The nova 13 Series introduces a fresh take on smartphone design with its new Loden Green colour, a shade inspired by high fashion that exudes a muted, elegant vibe. It features Huawei’s Dynamic Plaid Texture Design, a dynamic visual effect that transforms the phone into a stylish accessory.
The nova 13 Series upholds features a 60-megapixel ultra-wide front camera that supports 0.7X to 5X zoom video. Boasting a 100-degree field of view at 0.7x zoom, it’s ideal for capturing expansive group selfies even without a selfie stick. The nova 13 Pro also has another 8MP Ultra-Wide-Angle Portrait Camera in the front for even wider 112° angle selfies. This camera can shoot macro images from as close as 2cm.
Besides, the AI Best Expression feature significantly enhances group photography. Users can take multiple burst shots, by holding down the shutter button, and then pick out the best expression for each person, ensuring that everyone looks their best. This feature effectively eliminates common photo mishaps like closed eyes or awkward smiles.
When it comes to charging, the nova 13 Series comes with 100W HUAWEI SuperCharge Turbo, which can charge the phone to 50% in just 10 minutes. Whether it’s a busy morning routine or a sudden need for a phone upgrade before an important meeting, the nova 13 Series ensures that users stay connected without significant downtime.
HUAWEI nova 13 Series available now in Egypt launched on the 20th of March at a starting price of 25,999 EGP through Huawei’s online platforms as well as select retailers.
The media experienced the latest tablet and foldable devices from HUAWEI, the HUAWEI MatePad Pro 13.2 and HUAWEI Mate X6. The new HUAWEI MatePad Pro 13.2” brings PC-level professional office capabilities into the tablet industry through immersive display, flagship performance, and efficient productivity accessories and the HUAWEI Mate X6 is a foldable smartphone that’s extremely thin and light while also being extremely durable.
The Sohour event was attended by more than 200 guests, including media representatives and public figures at one of Egypt’s archaeological sites. The launch of the HUAWEI nova 13 series is a new step in Huawei’s journey towards providing innovative technology that meets the demands of modern society.